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Common among politically conscious java drinkers, “Organic Fair Trade Coffee” is a phrase we hear a lot, but is not often explained. “Why should I seek out and purchase this particular kind of coffee?” One might ask. “How can I tell which brands fit this description and even then, where can I find it?” Well, hopefully all of those questions can be answered in the following paragraphs.

What does it mean?

Around the world, farmers in poorer nations are simply being paid too little for the amount of beans they produce and labor they put into their work. The movement is simply a demand for these farmers to be paid a reasonable price for the beans they cultivate. Considering how much the average person pays for a cup of coffee, this doesn’t seem like too tall an order.

What To Look For When Purchasing

This is really easy. You’ve probably already seen it, but certified coffee has its own little logo to help the curious shopper. Above the word “CERTIFIED” is a line drawing of a black and white man (similar to a yin-yang) holding two coffee baskets. Observe the packaging next time and you’ll see whether that particular brand meets the standards.

Where?

Nowadays, just about every independent coffee shop serves certified coffee, if not exclusively. However, if this isn’t your type of spot, then you can even head over to Starbucks. Yep, it’s true. Most people don’t know, but all you need to do is ask and Starbucks will provide you with a cup of certified coffee or whatever intricate coffee-based drink you desire. If you prefer to just go home and brew it yourself, that’s no problem. Nearly every major supermarket carries at least one certified brand.

So, those are the basics behind Organic Fair Trade Coffee. It’s an attempt to level the playing for farmers in struggling nations and it’s a worthwhile cause. It’s also very simple for anyone to chip in — any coffee drinker at least. Even if you only buy the rare cup via a Starbucks drive-thru, you can make a difference. So, next time you hear some people chatting away, don’t be afraid to chime in.

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